Roku's stock faced downward pressure on January 10th after MoffettNathanson downgraded the company to a "Sell" rating, citing excessive optimism surrounding its growth prospects and a lack of clear merger and acquisition (M&A) opportunities. The research firm expressed concerns that the market's expectations for Roku's future performance might be overly optimistic, given the current competitive landscape an
Roku's stock is experiencing a notable rise today, driven by positive developments in the advertising technology sector and strong user metrics. At CES 2025, Roku was highlighted as a key partner in Comcast's new Universal Ads platform, which aims to streamline premium video advertising purchases. This partnership positions Roku favorably in the expanding programmatic advertising market, projected to grow s
Roku, Inc. (ROKU) remains a strong contender in the competitive streaming TV operating system market, as BofA Global Research reiterates its "Buy" rating with a price objective of $90, based on 2.5x EV/2025 revenue estimates. As of November 22, Roku's stock was trading at $69.00, up 0.47% from the previous close. The recent announcement of The Trade Desk's new streaming TV OS, Ventura, is not seen as an imm
Roku, Inc. (ROKU) remains a strong contender in the streaming TV market, with BofA Global Research reiterating a "Buy" rating and maintaining a price objective of $90, based on 2.5x EV/2025 revenue estimates. As of November 21, Roku's stock closed at $68.68, with a slight after-market increase to $69.00. Despite The Trade Desk's announcement of its new streaming TV OS, Ventura, BofA does not foresee an imme
Roku, Inc. (ROKU) remains a strong contender in the streaming TV market, with BofA Global Research reiterating a "Buy" rating and maintaining a price objective of $90, based on 2.5x EV/2025 revenue estimates. As of November 21, Roku's stock was trading at $68.67, down 0.06% from the previous close. The recent announcement of The Trade Desk's new streaming TV OS, Ventura, is not seen as an immediate threat t
Citi has updated its model for Roku, Inc. (ROKU), maintaining a "Neutral" rating while adjusting the target price from $77 to $70, reflecting a valuation of approximately 34x 2025 free cash flow. Roku's Q3 2024 results exceeded consensus estimates for revenue, adjusted EBITDA, and net additions, prompting the company to guide Q4 2024 revenue at $1,140 million, gross profit at $465 million, and adjusted EBIT
Roku, Inc. (ROKU) is poised for accelerated platform revenue growth, according to BofA Global Research, which maintains a "Buy" rating and a price objective of $90. As of October 29, Roku's stock was trading at $75.63, down 0.55% from the previous close. The report highlights Roku's expanding partnerships with third-party demand-side platforms (DSPs) and enhanced home screen monetization as key drivers. Bof
Citi has raised its target price for Roku (ROKU) to $77 from $60, maintaining a "Neutral" rating, as the stock trades at $76.26 as of September 24. The increase is driven by growing confidence in Roku's initiatives to boost Platform revenue, including a stronger focus on subscription revenues, improved ad fill rates through third-party DSPs, and enhanced home screen monetization. Citi's revised valuation is