The JEPI ETF is currently up 0.98%, trading at $57.62 as of 4:12 PM on August 15, 2024. This increase follows a strong performance in the broader equity markets, driven by positive retail sales data released earlier in the day, which showed a 1% increase in July, significantly surpassing expectations of a 0.3% rise. This robust consumer spending report has alleviated recession fears and boosted investor confidence, contributing to a rally in stocks. The S&P 500 and Nasdaq both posted substantial gains, with the S&P 500 closing up 1.61%. As JEPI invests primarily in U.S. equities, its performance is closely tied to the overall market sentiment, which has been bolstered by these encouraging economic indicators.