The Direxion Daily AAPL Bull 1.5X Shares (AAPU) closed up 6.28% at $31.31 on January 27, as Apple Inc. (AAPL) shares rose 3.33% to $230.20. Apple's stock outperformed its tech peers amid a broader market sell-off driven by the success of DeepSeek's AI model, which raised concerns about the need for advanced chips. Apple's relatively modest AI investments were seen as a tailwind, with analysts suggesting that DeepSeek's efficiency could make AI-capable devices more accessible for Apple. Additionally, Apple's recent software update, which turns Apple Intelligence on by default, further bolstered investor confidence. Citi's reaffirmation of its "Buy" rating, highlighting Apple's robust services segment and strategic focus on emerging markets, also contributed to the positive sentiment.