Build-A-Bear Workshop, Inc. (BBW) is experiencing a positive pre-market movement following the release of its third-quarter 2024 earnings report on December 5. The company reported its best-ever third-quarter results, highlighting the successful execution of strategic initiatives aimed at evolving and diversifying its business model. Despite some underperformance in its online segment, the overall strong financial performance has likely contributed to investor optimism.
Additionally, DA Davidson raised its price target for Build-A-Bear, which may have further bolstered investor confidence. The combination of record-breaking quarterly results and an increased price target suggests a positive outlook for the company, encouraging retail investors to take a favorable view of the stock.
Build-A-Bear's stock is currently priced at $47.01, reflecting a 1.13% increase from the previous close of $46.49.